Anna Zornosa
Chief Marketing Officer, Knight Ridder Digital
Zornosa joined Knight Ridder Digital (KRD) as chief marketing officer in August, 2003. A customer-focused marketing professional with more than 20 years experience, Zornosa directs KRD’s business and product strategy, drives national marketing and communications and oversees audience metrics and analysis. Previously, Zornosa was CEO and president of Topica Inc., one of the largest email services providers. Earlier, as senior vice president of marketing at Women.com Networks, she developed a winning integrated marketing strategy, encompassing public relations, content syndication, membership, brand advertising, traffic measurement, advertising sales, and e-commerce. In addition, she managed relationships with 20 affiliated TV, book and magazine properties, including those of majority owner Hearst Publishing. Previously, she held senior positions at SmartAge and PointCast, Inc., where she drove sales strategy and created affiliate agreements with 15 media properties, such as the Washington Post, Boston Globe, Wired, and Times Mirror.