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Scott Gatz
Senior Director, Personalization Products, Yahoo, Inc.
Gatz is Yahoo!’s Senior Director of Personalization Products. He manages products and drives strategy for key personalization features across the Yahoo! network and is responsible for the popular My Yahoo! service. My Yahoo! recently introduced an RSS newsreader at http://add.my.yahoo.com/rss/. With Yahoo since 1998, he integrated the GeoCities technology and users into the Yahoo! platform after that acquisition, and went on to lead the team that negotiated and launched the relationship with Overture. Immediately prior to Yahoo!, Scott served as an independent consultant, building solutions for clients interested in using the Internet to increase productivity and strengthen customer and employee relationships. Gatz’s early career was diverse, ranging from television production at the Lifetime channel and NBC to product development and management for major information providers. In the early 90s, he was at Reuters where he managed a team that developed and marketed educational and online news products for the healthcare industry.