a guidewire group conference
the business of social media - October 18-17, 2005 - Copacabana - New York City, NY

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Business Marketing Association

BMABegun in 1922 as the National Industrial Advertising Association, today's Business Marketing Association (BMA) represents a lifetime of expertise in business-to-business marketing and communications. For more than 80 years, BMA has been the pre-eminent service organization for professionals in this vital industry.

BMA is the business marketer's first line of defense in changing business marketing environments. From its information-packed Web site to its online skills-building and certification program, to papers and industry surveys, to interaction with peers, BMA excels at meeting the information and networking needs of business-to-business marketers.

www.marketing.org

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